
Blaze's four-wheeled electric minicar "EV Classic" begins operation, and a commemorative ceremony was held.
The Deputy Mayor of Sapporo, members of the Sapporo City Council, tourism officials, and numerous members of the press gathered.
Blaze Co., Ltd. (Nagoya City, Aichi Prefecture, Representative Director: Hideyuki Ichikawa, hereinafter referred to as Blaze) took the stage at the "Jozankei Sightseeing Mobility Demonstration Project" commemorative ceremony held on August 31, 2026 (Monday) in the Jozankei Onsen area of Minami Ward, Sapporo City, Hokkaido, and introduced its four-wheeled electric minicar, "EV CLASSIC."
The EV Classic was selected for the "Jozankei Sightseeing Mobility Demonstration Project" promoted by Sapporo City, and has been in operation as a tourist rental car since September 1, 2026.
This project, the Jozankei Sightseeing Mobility Demonstration Project, is being implemented through collaboration between Sapporo City, BRJ Co., Ltd., and the Jozankei Tourism Association, with the aim of promoting sightseeing and creating new mobility experiences within the Jozankei Onsen area.
■Participants included local and tourism officials, as well as numerous members of the press.
The commemorative ceremony was attended by representatives from the Jozankei Tourism Association, the Deputy Mayor of Sapporo City, members of the Sapporo City Council, and other prominent figures from the region. In addition, numerous media representatives from television stations and newspapers also attended, demonstrating the high level of interest in the use of next-generation mobility in the Jozankei Onsen area.
On the day of the event, media representatives and business personnel were given the opportunity to test drive the "EV Classic," and participants commented that "the journey itself becomes a tourist attraction" and "it goes very well with the townscape of Jozankei."

Jozankei Onsen PR Team Leader Kappon and EV Classic

■ Demonstration project aimed at improving the walkability of the Jozankei hot spring resort area
Jozankei Onsen, one of Hokkaido's leading hot spring resorts, is a popular tourist area where visitors can enjoy abundant nature and hot spring culture. However, getting around to the various tourist spots scattered throughout the hot spring town is often done on foot, and improving the ease with which tourists can move around has been one of the challenges.
This demonstration project will utilize the "EV Classic" to provide a new mobility experience while being environmentally conscious. By creating an environment where tourists can comfortably travel around, it is expected to have a positive effect on regional revitalization, such as expanding local consumption and increasing the length of stay.

■ Overview of the "Jozankei Sightseeing Mobility Demonstration Project" rental service
Price : 1,000 yen for 1 hour / 3,000 yen for 3 hours (Sapporo resident discount available)
Rental location : Frillfusurifu inside Kokoro no Sato Nonoterasu
Usage conditions : A regular driver's license is required (single-seater, not available for rental in rainy weather).
Contact Information
BRJ Corporation (TEL 03-4500-1575)
Special page: https://jozankei.jp/micromobility/
■A social media posting campaign will also be held simultaneously to help promote the charms of Jozankei.
This demonstration project not only utilizes the "EV Classic" for sightseeing tours, but also includes a campaign to encourage users to share their experiences on social media.

Post on social media and receive a free hot spring steamed bun!
Currently, as part of our "SNS Posting Campaign," until September 14th, 2026 (Monday), we are offering a gift of Jozankei's famous hot spring steamed buns (6 pieces) to users who use the "EV Classic" and post a photo of the vehicle on social media with the hashtag "#JozankeiEV". We encourage everyone to participate.
The "EV Classic," with its photogenic classic design, is highly appealing not only as a means of transportation but also as a tourist attraction, and is expected to become a hot topic on social media, especially in conjunction with the unique scenery of the hot spring town.
▼Click here for campaign details
https://jozankei.jp/micromobility/#campaign
■Blaze Co., Ltd. Comment
We are very pleased that the "EV Classic" has been selected for Sapporo City's "Jozankei Sightseeing Mobility Demonstration Project" and has begun operation.
Jozankei Onsen is one of Hokkaido's leading tourist destinations, and we are honored that our EV mobility services will be utilized amidst its charming townscape and natural environment.
Through this demonstration project, we aim to provide tourists with not only a means of transportation to their destination, but also an experience where they can enjoy the journey itself, while also contributing to the revitalization of local tourism and the development of sustainable tourism-oriented communities.
Furthermore, we hope that by allowing visitors to leisurely enjoy the charms of Jozankei in the EV Classic during the upcoming holiday season and the beautiful autumn foliage season, it will lead to the creation of a unique tourist experience.
Blaze will continue to propose new possibilities for electric mobility to solve transportation challenges in tourist destinations and local communities throughout Japan.
■Product Introduction
The EV CLASSIC is a classic car powered by electricity and legal to drive on public roads.



Available in 4 colors (Reflect Silver / Noir Black / Smoky Green / Mystic Red)
Features
– No vehicle inspection or parking certificate required as it is registered as a minicar. – Can be charged from a standard 100V household outlet. – Powerful driving performance thanks to modern EV technology, with torquey acceleration right from the start. EV Classic.
Official website: https://portal.blaze-inc.co.jp/evclassic/
■PRICE
[Vehicle Price] ¥1,358,000 (¥1,493,800 including tax)
*Additional fees will apply.

Blaze Co., Ltd.
Our company is a group company of MTG Co., Ltd. (7806, Tokyo Stock Exchange Growth Market).
Representative Director: Hideyuki Ichikawa
Nagoya Headquarters
453-0041 2-30 Honjin-dori, Nakamura-ku, Nagoya City
TEL: 052-414-5527
EMAIL: center@blaze-inc.co.jp
[Corporate Website] https://www.blaze-inc.co.jp/
[Product Portal Site] https://portal.blaze-inc.co.jp/
Business content
<EV Company>
Standing EV bikes (EV scooters) planning, manufacturing, and sales Folding EV bikes (Smart EVs) Planning, manufacturing, and sales Specific small moped EV bikes (Kickboard EVs, Smart EV specific moped models) Planning, manufacturing, and sales Electric assist bicycles (Style e-bikes) Planning, manufacturing, and sales
Planning, manufacturing, and sales of EV 3-wheel trikes (Blaze EV Trike, EV Delivery).
Planning, manufacturing, and sales of EV four-wheeled minicars (Next Cruiser EV, EV Classic).
Planning, manufacturing, and sales of 4-wheeled specific small mopeds (Blaze E-Cargo) Planning, manufacturing, and sales of light campervans (Next Camper)
Source: PR TIMES press release

