Some shops are opening in Hokkaido for the first time! Popular shops that are attracting attention both domestically and internationally are opening!
Sapporo PARCO is undergoing renovations in stages in autumn 2024, with an eye on increasing inbound demand as the redevelopment of central Sapporo progresses, with a focus on improving Sapporo PARCO's ability to disseminate information both domestically and internationally.
As part of this renewal, two stores will be renovated in August, mainly on the 1st and B2F floors, and two new stores will open in Hokkaido in the future. On the 1st floor, CASETiFY STUDiO, which offers tech accessories with unique designs in collaboration with artists and brands from around the world, will open in mid-October, and Mizuno Shop, a sneaker specialty store loved around the world as a Japanese brand, will open on Saturday, September 14th.
In addition, we will be holding pop-up shops that are attracting attention, especially from Gen Z, such as Korean make-up experience and Korean-style photo service experience by Hokkaido's first Korean make-up salon "GEKKABIJIN," a pop-up shop for "BG," an original brand by the popular video creator "Toua," and a pop-up shop for the increasingly popular character "Esther Bunny," in order to strengthen our ability to reach the younger generation.
We plan to continue to carry out renewals from autumn 2024 onwards in order to strengthen our communication capabilities.
■ NEW & RENEWAL SHOP
□ NEW OPEN
Mizuno Shop <Hokkaido's first>
September 14th (Saturday) NEW OPEN 1F Shoes
This is the first directly managed pop-up store in the Hokkaido area that specializes in sneakers and mainly sells Mizuno's "Sport Style" shoes.
Following the globally expanding worldview of "Sports Style," the brand will offer not only standard models but also limited-time collaboration models.
To celebrate the opening, the first 50 customers who purchase sneakers will receive an original clear file.
In addition, customers who visit the store will receive a Mizuno Sports Style original sticker.
*Available while supplies last.
CASETiFY STUDiO ＜First in Hokkaido＞
NEW OPEN: Mid-October 1F: Smartphone cases, tech accessories
CASETiFY is a global lifestyle brand that develops tech accessories with designs that highlight individuality. Based on the concept of "Show Your Colors," the brand offers items that combine style and durability, and also collaborates with artists and brands from around the world.
□ RENEWAL OPEN
Samantha Thavasa
August 1st (Thursday) RENEWAL OPEN B2F Bags
"A woman's eternal partner"
I am always excited, thrilled and shining, both at work and in my personal life.
Always be yourself. Eternally unchanging femininity.
DIANA
August 30th (Friday) RENEWAL OPEN・Bags and Shoes
This is an attractive shop with a wide range of products, including "Diana," which creates the trends of the times, and "Plus Diana," which offers socially relevant sneakers for adults.
Through shoes, bags and accessories, we propose fashion that suits women's lifestyles and occasions.
■ POP UP SHOP ■
Korean Makeup Salon GEKKABIJIN POPUP STORE – Korean Makeup Experience & Photo Shoot – <First in Hokkaido>
September 21st (Saturday) to September 23rd (Monday, holiday) 3F Special Venue
The extremely popular Korean makeup salon GEKKABIJIN, which is currently flooded with reservations in Tokyo, will be hosting a pop-up store for three days only!
In addition to being able to experience authentic Korean makeup in Sapporo, we also offer Korean-style photo services. We also provide hair styling for wedding guests, so please take advantage of this opportunity.
BG POP UP STORE ＜First in Hokkaido＞
October 3rd (Thurs) to October 7th (Mon) 3F Special Venue
Regardless of age or gender, be excited about becoming a little stronger as you are, and follow your curiosity to make today the best day of your life.
"BG", a brand with a playful street taste and under the creative direction of Toa, has opened its first POPUP STORE in Hokkaido!!
A Toua visit event will also be held on October 5th and 6th from 13:00. Details will be announced on the Parco website.
EstherBunny POPUP SHOP <First in Hokkaido>
October 12th (Saturday) to November 4th (Monday, holiday) 3F Special Venue
A rabbit character with a pop and girly feel, designed by Korean-American Esther Kim.
The greatest appeal of Esther Kim's work is her unique worldview, woven from her experiences of coming into contact with diverse cultures and values.
At the "EstherBunny POPUP SHOP," a wide variety of items will be on display in a space surrounded by photo spots and a pink atmosphere.