“Moomin” new shop “MOOMIN SHOP CASUAL EDITION” first store opens at Sapporo Stellar Place on Thursday, April 13!

Rights & Brands Co., Ltd., which manages the license of "Moomin" in Japan, announces the opening of a new Moomin shop.
This store is planned and operated under a license agreement between Rights & Brands Co., Ltd. and Small Planet Co., Ltd.

The new shop "MOOMIN SHOP CASUAL EDITION" is a select shop of Moomin miscellaneous goods with a wide range of items perfect for everyday use.
The logo features Moomin Yashiki and Moomintroll. Moomin Yashiki, where the Moomins live, is free for anyone to come and go at any time. Like Moomin Yashiki, it expresses that it is a shop that anyone can casually stop by.
The interior and limited products will be developed with the theme of a story selected from "Moomin Comics". The theme of the Sapporo Stellar Place store, which will open on Thursday, April 13, is "Lonely Moomin." This is the first story of "Moomin Comics", which is suitable for the first store of the new shop.
A second store is also scheduled to open in the Ueno area of ​​Tokyo around the summer of 2023.

  • Moomin Shop Casual Edition Sapporo Stellar Place

  • The exciting interior is designed with scenes from the Moomin Comics episode "The Lonely Moomin".

  • Moomin Shop Casual Edition Limited Goods



  • We will sell limited goods with original designs featuring the art of “Lonely Moomin”.

    Moomin Shop Casual Edition Sapporo Stellar Place store limited item

    [Left] Keep Tumbler Price: 3,190 yen (tax included) Size: Approx. Diameter 8.6 x H120mm Capacity 450ml
    [Right] Tote bag Price: 2,310 yen (tax included) Size: Approx. W350 x H380 x D50mm

    [Left] Pass case with reel Price: 2,090 yen (tax included) Size: Approx. W70 x H102mm *Released on 4/22 (Sat.) [Right] Mobile battery Price: 5,060 yen (tax included) Size: Approx. W110 x H60 x D9mm *4 Released on /22 (Sat)

    Moomin Shop Casual Edition limited edition

    Sacoche Price: 1,980 yen each (tax included) Size: Approx. 240 x 240mm (Shoulder 800mm)

    Flat pouch Price: 1,100 yen each (tax included) Size: Approx. 200 x 150mm

  • Opening commemorative novelty

  • Customers who spend 4,000 yen (tax included) or more on products at the store will receive a not-for-sale eco bag with the shop logo.
    Distribution period: April 13 (Thursday) ~
    ※It will end as soon as it runs out. *One account per person.

    store details

    ■ "MOOMIN SHOP CASUAL EDITION Sapporo Stellar Place store"

    Location Sapporo Stellar Place Center 5F, Kita 5-jo Nishi 2-chome, Chuo-ku, Sapporo

    Business hours 10:00-21:00 (according to the business hours of Sapporo Stellar Place)

    Sapporo Stellar Placehttp ://www.stellarplace.net/

    Operating company Small Planet Co., Ltd.

    <Small Planet Co., Ltd.>

    We are developing a wide range of businesses related to character goods, including planning, manufacturing, wholesale, and operating our own stores.
    We also operate POPUP events of various characters and official shops.

    <Rights & Brands Co., Ltd.>

    Our business includes comprehensive license management of "Moomin" in Japan (excluding translation publishing rights, theme parks, and performing arts), and video distribution of the TV animation "Friends of Moominvalley."

    <What is Moomin>

    "Moomin" was created by Swedish Finnish Tove Jansson (1914-2001). Novels, comics, and picture books drawn by Tove, as well as goods, spots, and animations based on them, are loved all over the world.

    <Moomin Official Website/Official SNS>

    “Moomin” official website https://www.moomin.co.jp/
    “Moomin” Official Twitter https://twitter.com/moomin_jp
    “Moomin” Official Instagram https://www.instagram.com/moominofficial_jp/