A new shop has been created to celebrate the first anniversary of the opening of the urban aquarium “AOAO SAPPORO”! “Museum Marche”, a place where people, things and experiences come together, will open on July 2nd

– Shiretoko's first*1 external visitor center, a bookstore promoting the charms of wildlife, and a Hokkaido wine shop will open –

To commemorate the first anniversary of its opening on Saturday, July 20, 2024, the urban aquarium "AOAO SAPPORO" in Sapporo Tanukikoji has decided to open a new museum store, "GOOD CONNECTION," on Tuesday, July 2, 2024. We are pleased to announce that we have decided to open a new museum store, "GOOD CONNECTION," on Tuesday, July 2, 2024.

"AOAO SAPPORO" opened on Thursday, July 20, 2023, with the aim of providing a "hub for culture, exchange, and excitement" and a "place for environmentally-themed learning" and bringing new excitement to the city of Sapporo. Since then, it has undertaken a variety of initiatives, including special exhibitions that showcase the wonders of life and night events to liven up Sapporo's nighttime tourism.

The Museum Marche "GOOD CONNECTION" is a new style of shop that brings together people, things, and events, utilizing the functions of "collection and exhibition" that are unique to museum facilities.

The facility will include Shiretoko Sustainable Station, the first external visitor center in Shiretoko*1 to promote the World Heritage Site of Shiretoko, a bookstore called WONDER BOOKS where you can purchase books related to living things, and WONDER WINE, a pop-up shop that introduces and sells Hokkaido wines.

In addition, to mark its first anniversary, AOAO SAPPORO will be using key visuals that express the in-store experience using onomatopoeic copy in future posters and advertising media.

*1: This is the first visitor center outside the Shiretoko region (according to the Shiretoko Shari General Incorporated Association).

• About the Museum Marche "GOOD CONNECTION"

The Museum Marche "GOOD CONNECTION" is a new style of shop that brings together people, things, and events, utilizing the museum's unique functions of collection and exhibition. In addition to products that foster affection and interest in the creatures in the aquarium, the shop will open as a place where visitors can encounter initiatives and products that will serve as ideas for "nature positive" initiatives that will stop and reverse the loss of biodiversity in order to put nature on a recovery track. Several stores will open, including an external visitor's center, the first of its kind in Shiretoko*1, and different exhibitions and events will be held each season.

<Zone configuration>

"Shiretoko Sustainable Station"

"WONDER BOOKS"

"WONDER WINE"

Business hours: 10:00-22:00

Location: AOAO SAPPORO 4F "Entrance" *No admission ticket required for purchase

• About "Shiretoko Sustainable Station"

Shiretoko Shari General Incorporated Association, which promotes the attractions of the World Heritage Site "Shiretoko" and plans and sells products originating from Shiretoko and Shari Town, will open Shiretoko's first*1 external visitor center, "Shiretoko Sustainable Station," outside Shari Town.

Plans include an exhibition of photos of Shiretoko, sales of "Shiretoko Toko-san" goods featuring the symbol of Shiretoko, and events to promote the nature and culture of Shiretoko.

About Shiretoko Shari General Incorporated Association

Welcome to Shiretoko.

Shiretoko, where we live, is a land of abundant blessings brought about by the cycle of life in the sea, rivers, and forests that begins with drift ice. Through the local symbolic character "Shiretoko Toko-san," we aim to deepen and convey the value of this land and increase the number of people involved in Shiretoko, so that Shiretoko will continue to be chosen as a place to live and a tourist destination in the future.

*Official website: https://www.shiretoko-sustainable.com/

• About "WONDER BOOKS"

This is a bookstore where you can encounter the wonders of living things and life, spinning off from the "Library Aquarium (Room of Observation and Discovery)" zone on the 5th floor of "AOAO SAPPORO," which has an exhibition combining books and aquariums. We will be promoting the appeal of living things from the perspective of a bookstore. With the cooperation of "Bunsetsu Roppongi," a "bookstore for discovering books," we plan to hold special exhibitions with books as the entrance.

About Bunkitsu Roppongi

A bookstore with an admission fee where you can savor culture. In addition to the selection room with about 30,000 unique books selected by the book director, ranging from humanities and natural sciences to design and art, the store also has a reading room where you can sit down and read a book alone, and a cafe where you can satisfy your hunger, offering customers the opportunity to "encounter unexpected books" and "spend time with books as they wish." In addition, the store regularly holds special exhibitions and events that can spark new interests, and last winter held the special exhibition "Fin Exhibition – Aquarium to Read" in collaboration with AOAO SAPPORO (December 2023 – January 2024).

Address: 6-1-20 Roppongi, Minato-ku, Tokyo

Business hours: 9:00-20:00 (last orders for food 19:00/drinks 19:30)

Closed: Irregular holidays

*Official website: https://www.bunkitsu.jp

* Hiraku Co., Ltd. (operating company): https://hiraku.info/

• About "WONDER WINE"

"WONDER WINE" is a pop-up shop that introduces and sells wines from Hokkaido.

With the cooperation of the Hokkaido University Wine Education and Research Center, we will introduce some distinctive wines that will allow you to experience the charm of Hokkaido's nature and food.

*Scheduled to start in late July

About Hokkaido University Hokkaido Wine Education and Research Center

This is a research center established within Hokkaido University with the aim of conducting education and research to promote the sustainable development of Hokkaido's wine industry.

It encompasses a wide range of academic fields, including not only natural sciences such as meteorology, soil science, agronomy, oenology, agricultural engineering, and agricultural economics, but also social sciences, and is committed to education, research, and human resource development for the sustainable development of the wine industry.

Location: 9-9-1 Kita-ku, Sapporo, Hokkaido

*Official website: https://sites.google.com/view/research-for-hokkaido-wine/home

• About the new key visual

To mark its first anniversary, AOAO SAPPORO will be using key visuals that express the experience in the facility using onomatopoeia copy and will be displayed in future posters and advertising media.

The key visual for this exhibition expresses the movements of the creatures at "AOAO SAPPORO" and the experiences of visitors through "repeated words" that visitors will find easy to say out loud, creating a fun visual for "AOAO SAPPORO" that can be enjoyed by children and adults alike.

In addition, from Monday, July 1st, original cards featuring the key visual design will be distributed to all visitors.

<About distribution of original cards>

Distribution period: July 1, 2024 (Monday)

Distribution method: Hand them out at the ticket gate when you visit "AOAO SAPPORO"

Number of copies distributed: 10,000 (planned)

• AOAO SAPPORO/Facility Overview

The name "AOAO SAPPORO" comes from the word "aoao," which means "green," and expresses the vibrant and thriving nature of life. It succinctly encapsulates our desire to create a place where visitors can encounter the abundant life of marine and aquatic creatures, even while located inside a building in the city of Sapporo. Our logo expresses our desire to create a place where visitors can carefully learn about and observe the mysteries of the lives of vibrant creatures, one by one, and where their curiosity and awe for the world of the sea and water is aroused one after another.

Opening date: Thursday, July 20, 2023

Location: 4F-6F moyuk SAPPORO, 20 Minami 2-jo Nishi 3-chome, Chuo-ku, Sapporo

Access: 3 minutes walk from Odori Station on the Sapporo Municipal Subway Namboku Line, Tozai Line, and Toho Line.

1 minute walk from Sapporo City Tram "Tanukikoji" stop

Total floor area: Approximately 5,100 m2 (including back yard)

Total number of exhibited creatures: 250 species, 4,000 specimens

Business hours: 10:00-22:00 (last entry 21:00) *May change depending on the season

Closing days: Open all year round *May be closed temporarily for facility maintenance, etc.

Fee :

*Prices include tax. *Admission fees are subject to change. *Admission fees vary depending on the season.

* Admission fees are half price for persons with disabilities and one accompanying person.

*If you are coming as a group, please check the information on group use ( https://aoao-sapporo.blue/group/ ) before applying.

*Official website: https://aoao-sapporo.blue

*Official Instagram: https://www.instagram.com/aoao_sapporo/

*Official X: https://x.com/aoao_sapporo

• moyuk SAPPORO/Facility Overview

Opening date: Thursday, July 20, 2023

Location: 20 Minami 2-jo Nishi 3-chome, Chuo-ku, Sapporo, Hokkaido

Architecture overview:

(Total floor area) Approximately 43,610㎡

(Size) 28 floors above ground, 2 basement floors

(Use) B2F to B7F: Commercial, business and public bicycle parking

9th to 28th floors: Apartment complex (Lions Tower Sapporo, 133 units)

*Official website: https://www.moyuk.jp/

*AOAO SAPPORO is an urban aquarium located on the 4th to 6th floors of Moyuk SAPPORO.