Support us by eating delicious food from Noto! Limited “Fried horse mackerel curry” from March 18th

Champion Curry Co., Ltd. (Headquarters: Nonoichi City, Ishikawa Prefecture, Representative Director: Keita Minami) will sell “Noto Horse Mackerel Fried Curry” as a limited menu from Monday, March 18, 2024. Enjoy fried horse mackerel made with horse mackerel purchased from Nanao Market in Ishikawa Prefecture! and toppings. An irresistible dish with fluffy meat and crispy batter. A portion of the proceeds will be donated to support the 2020 Noto Peninsula Earthquake. Enjoy delicious food and explore Ishikawa Prefecture! Let's support the sea of Noto!

■About fried horse mackerel



The fried horse mackerel we use is a product specially manufactured for Champion Curry by Koshino Co., Ltd., which has a factory in Nanao City, Ishikawa Prefecture. The earthquake caused cracks to appear around the factory and damaged drainage pipes, among other damage. There was no damage to the machinery or freezers inside the factory, and operations resumed in mid-February when the water supply was restored. In addition, this time's fried horse mackerel uses raw materials purchased from Nanao Fish Market.
According to the person in charge at Koshino, “We hope to liven up Noto and be involved in economic revitalization so that people will never forget that “Noto fish is delicious.'' This menu will help them achieve that goal. I hope it becomes.
As the saying goes, “Fish from Noto is delicious,'' the true deliciousness of horse mackerel comes through from the fluffy flesh that comes out from inside the crispy batter. Please enjoy our fried horse mackerel, which we can confidently offer as a Noto delicacy.

■“Aji fried curry” product overview

◯Sales start: March 18, 2024 (Monday)
◯Price: 980 yen (tax included)

◯Stores available: 29 stores in total Ishikawa Prefecture (16 stores): Nonoichi main store, Kencho-mae store, Tamahoko store, Okyozuka store (reopened on February 26th), Yasuhara store, Omicho store, Takayanagi store, Morinosato store, Horiuchi store, Matsuto store, Tsubata store, Kahoku store, Tatsuguchi store, Komatsu store, Kaga store, Nappy store Toyama prefecture (4 stores): Toyama store, Toyama Shinjo store, e-Town store, Oyabe store Fukui prefecture (1 store): Kitayotsukyo Store Hokkaido (1 store): Sapporo Shiroishi Store Tokyo (2 stores): Kudan Sanbancho Store, Kojimachi Store Nagano Prefecture (1 store): Nagano Higashiwada Store Aichi Prefecture (1 store): Ichinomiya Kaimei Store Kyoto Prefecture ( 1 store): Hyakumanben Store Hyogo Prefecture (1 store): Kobe Nishi Store Fukuoka Prefecture (1 store): Hakata Station Underground Shop

*A portion of the sales of this "Aji Fried Curry" and donations from everyone in the donation boxes installed at each store will be implemented by Ishikawa Prefecture as support funds for the "Reiwa 6 Noto Peninsula Earthquake." We will donate to the Ishikawa Prefecture Disaster Donation Fund.

■About Koshino Co., Ltd.

Headquartered in Ishikawa Prefecture, we operate food wholesale and food manufacturing businesses mainly in the Hokuriku region. We provide integrated solutions for food distribution in local communities, from food manufacturing to logistics such as warehousing and distribution. In addition to ensuring food safety, we support new ways of eating to ensure the satisfaction of various food-related businesses.

Representative: Representative Director Eiji Koshino Head office location: 1458 Uchikicho Higashi, Kanazawa City, Ishikawa Prefecture
URL: https://kfrozen.com/

■About Champion Curry Co., Ltd.

Founded in 1961, the company operates the curry specialty restaurants “Curry Champion'' and “Champion Curry,'' which have gained enthusiastic support in the Hokuriku region. Our flagship store, “Curry Champion Nonoichi Main Store,'' is loved by the local community and attracts up to 2,000 customers a day. We also sell retort curry and chilled curry packs, and we are disseminating the taste that we have inherited over 60 years since our founding to the whole country in various forms.

Representative: Keita Minami, Representative Director and President

Head office location: 20-17 Takahashi-cho, Nonoichi, Ishikawa 921-8811

URL: http://chancurry.com