-Strengthen cooperation with d points and purchase popular D2C outdoor goods at real prices-
All About Co., Ltd. is a YouTuber recognized by the recommendation site "Ichioshi" jointly operated with NTT Docomo, Inc., a D2C business that sells original products produced by "Ichioshist". A pop-up store where you can touch and purchase the products will be held at the docomo shop Sapporo store for a limited time until September 6th.
* All About Co., Ltd. is the operating entity of “Ichioshi Store”
■ Background of the pop-up store
"Ichioshi Store" supports the commercialization of ideas and tastes that can only be created by "Ichioshist" who have experienced many products and services, and by sharing information with fans from the planning stage, empathy We aim to provide a new purchasing experience with high satisfaction. Since the start of the service in July 2021, we have been selling carefully selected and developed original products, focusing on camping and dining scenes, which are showing further excitement due to the corona crisis. While the majority of people make purchase decisions through online content such as YouTube, we have received many requests to actually try out the products, and we are also looking for offline sales opportunities. rice field.
On the other hand, some of DoCoMo's nationwide docomo shops offer a wide range of services and products as regional ICT support bases, in addition to selling smartphones. Against this background, we decided to hold a pop-up store at the Docomo Shop Sapporo store.
■Overview of the pop-up store <br />At this event, we will be exhibiting and selling some of the products that have been released at the "Ichioshi Store" in the past.
"Solo hammer.S [FUKU original]" and "slice a lemon original cutting board", which sold out on the same day, will be resold in limited quantities to commemorate this event.
In addition, during the period until August 31, if you use "d Payment®" when purchasing in "Ichioshi Store", you will receive up to 2,000 d points (limited period / use) according to the shopping amount. We are running a campaign to
* Please check the details of the campaign below.
■ "[2022] Summer d point return campaign"
https://ichi-oshi-store.com/pages/campaign-202207
In the future, All About will continue to promote the development of original products by "Ichioshist" of various genres, and aim for further growth of the D2C business by strengthening the collaboration between DOCOMO's sales channels and the d point economic zone. I will continue.
[Pop-up store information]
・Venue: DoCoMo Shop Sapporo (1st floor, Taisei Sapporo Building, Minami 1-jo Nishi 1-4, Chuo-ku, Sapporo-shi, Hokkaido)
・Holding period: Until Tuesday, September 6, 2022 ・Opening hours: 9: 00-18: 00
・Regular holiday: Open all year round *Precautions when purchasing at the store*
For purchase and payment, please follow the procedure on the dedicated sales page of "Ichioshi Store", which will be announced at the store, and will be delivered (free shipping). Also, please note that we cannot handle any purchases with cash. Please ask at the store for details.
* "d Payment" is a registered trademark of NTT DoCoMo, Inc.
■ About recommended ( https://www.ichi-oshi.jp/ )
"Ichioshi" refers to guides (experts) belonging to the general information site "All About" and YouTubers who specialize in specific genres as "Ichioshist", and offers products and services that they usually use regularly. This is a site that introduces stories that are carefully selected with a unique aesthetic eye.