ELEMENT is a skateboard brand that started in 1992 and promotes harmony with nature as a brand theme and has been deployed in more than 30 countries.
"Every life, like all, is born from the harmony of endless change and lives in this one and only world. Must not. "
For over 130 years, NATIONAL GEOGRAPHIC (National Geographic) has been inspiring people's intellectual curiosity through groundbreaking storytelling by world-class scientists, adventurers, photographers, and filmmakers. "FUTURE NATURE" is a collection with skateboarding, art, and elementary skateboards that have a positive impact on society through nature.
This item by both brands, which are conscious of nature, is a collection with a strong message that evokes the "importance of life" by focusing on various "life". A portion of the proceeds will be used to support National Geographic's activities in various fields, such as nature, science, adventure, and education.
“EARTH LS” ¥ 7,000- (+ tax)
“GEYSER SS” ¥ 6,000- (+ tax)
“OPTICAL SS” ¥ 6,000- (+ tax)
“SPIRAL SS” ¥ 6,000- (+ tax)
“AETHER VEST” ¥ 35,000- (+ tax) * REPREVE
“LOCKER CAP” ¥ 7,000- (+ tax) * REPREVE
* REPREVE
Sustainability, limited resources, and commitment to the global environment. We use high-performance recycled fiber from Pioneer REPREVE®︎, which has been recycling over 4 billion plastic bottles since 2009.
“DRAGON” (8.25), “MOLECULE” (8.25), “SPIDER” (8.0), “SUN” (8.125) ¥ 10,000- (+ tax) each
* Featherlight
“EYE QUAD” (8.0) ¥ 10,000- (+ tax)
* Featherlight
* Featherlight
A skateboard deck that is light, durable and easy to play. ELEMENT, launched in 1992, is a pioneer in the development of deck technology. The highest quality among them is the FEATHERLIGHT deck.
Pre-sale starts at 14 popular nationwide select shops JOURNAL STANDARD and EC stores from March 27, and at Omotesando store in Harajuku and Shibuya Scramble Square store, from March 27 to April 9 A limited-time pop-up store is open for about two weeks. Please visit us at this opportunity.
■ Item store: JOURNAL STANDARD 14 stores (Omotesando, Shibuya Scramble Square, Shinjuku FLAGS, Sapporo, Sendai, Machida, Yokohama, Omiya, Nagoya Takashimaya, Kyoto, Lucua, Namba, Hiroshima, Fukuoka), EC store
■ Pop-up schedule: Friday, March 27-Thursday, April 9, 2020
■ Pop-up store: Harajuku Omotesando store (6-7-1, Jingumae, Shibuya-ku) 03-6418-7961
Shibuya Scramble Square shop (Shibuya 2-24-12 8F) 03-6434-1097
A Day to Think about the Earth “Earth Day” Photo Exhibition
Global Day for Thinking the Earth NATIONAL GEOGRAPHIC (National Geographic) Initiatives for Earth Day. We will hold a special exhibition of valuable photos of endangered species on earth during the pop-up period (January 27-April 9) at JOURNAL STANDARD Shibuya Scramble Square.
* Earth Day, 1970 US Senator G. Nelson declared April 22 to be "Earth Day." Since then, activities to address environmental issues have spread around the world.
■ Location: JOURNAL STANDARD Shibuya Scramble Square shop (Shibuya 2-24-12 8F) 03-6434-1097
What is ELEMENT SKATEBOARDS?
The skateboard brand "ELEMENT" derived from the streets of the US East Coast in 1992. The main logo is "Tree" that lives on the earth and its four elements, WIND, WATER, FIRE, and EARTH. The theme is "Skateboarding", "Art" and "Nature". We have been supporting the world's No. 1 Nija Houston and famous top professionals for many years. In recent years, it has been increasing its presence on the street, such as announcing one-on-one collaborations.
http://www.elementjapan.com
https://www.instagram.com/elementjapan
What is NATIONAL GEOGRAPHIC?
National Geographic (TV) is based on the National Geographic Association, which has many historic achievements, including the aerial city of Machu Picchu (1911) and the discovery of the sunken Titanic (1985), Is the world's best documentary channel that will challenge you to the next generation of “knowledge”. Based on facts, we will continue to create more entertaining content and stimulate the intellectual curiosity of more people.