The vision is "to make Japan cheerful from Hokkaido and Okinawa!" With the vision of Hokkaido and Okinawa's enterprises of many industries participating, the Dokko Shinku Project (Higashi Yoshikazu Representative Director = President of Okinawa Tourist, President Mutohiro Toyama We are pleased to inform you that the establishment of the inauguration commemorative forum was held on September 19, with the establishment of the board of directors = president of the representative director of Satsudra Holdings)
Member companies start with 23 companies in Hokkaido, Okinawa, Tokyo and we are looking for supporters / sponsor companies / organizations from time to time.
Doko Shinkushu Project
■ What is Dosho Shinku Project?
The Dosho Shinkichu Project is a project to create new value with social significance based on new ideas by combining forces at the edge (Hokkaido) and the edge (Okinawa), and people, things and mechanisms that bring about significant changes in society It is a project aiming to promote Okinawa and Hokkaido, and even Japan, to be a place to be loved from the world.
■ An inauguration commemorative forum in which about 250 people participated was held on September 19
On the occasion of the project inauguration, at the hotel in Sapporo, the inauguration commemorative forum "Tourism · Food · Business Value of Hokkaido and Okinawa co-creation brings value" will be held on Wednesday September 19 and about 30 participants from Okinawa About 250 people including the participated. In the keynote lecture, Mr. Ishii Mr. Ishii Mr. Ishii, a member of the Government "Tourism Vision Conference to Support Japan tomorrow", talked about "How to earn 40 million people in 2020! Hokkaido and Okinawa in inbound" and also conducted a panel discussion.
In addition, as the first step of the project, "Okinawa fair" is trying to promote Okinawa in Hokkaido in terms of "food" from 14th September at 143 stores in Hokkaido (with items not treated in some shops) Held until October 17th. Furthermore, a plan will be started which allows you to enjoy both Hokkaido and Okinawa on a single trip with Okinawa Tourist ticket plan and Hokkaido ⇔ Okinawa collaboration between Hokkaido Shimbun and Skymark.
■ Future prospects
As for the future numerical targets, (1) About sightseeing, "the total number of stayers in 2020, 100 million people in Hokkaido + Okinawa", (2) model of corporate collaboration, regional cooperation model "region creation model" We aim to create 100 projects, promote exchanges of people through the project, and plan to jointly open up overseas travel expo.
■ Donko Shinkushu Project Member Company List
Twenty-seven Shinkinchu project member companies are as follows (honorific title abbreviated in no particular order)
【Hokkaido】
SATURDAURA Holdings / Hokkaido Shimbun company / Hokkaido Bunka Broadcasting / Tours in Hokkaido / Sapporo Beer / Tea byte Holdings / YOSHIMI
【Okinawa Prefecture】
Okinawa Tourist / Okinawa Cellular Agri & Marche / Ryukyu Interactive / Ryukyus Asahi Broadcasting / Ryukyusu Shimpo / Okinawa Times / Forest Blue Seal / Okinawa Family Mart / Okinawa Bank / Orion Beer
【Tokyo】
Dai Nippon Printing Co., Ltd. / Ken Corporation / All Nippon Airways / Japan Airlines / Skymark / DMM.com
■ Representative director comment
【Comments from Mr. Higashi Yoshikazu】
"I am frankly happy to have participated in every project of this project which I just started up.It is felt that the exchange between Hokkaido and Okinawa is based on the foundation of everyone's past people, In the future, I would like to contribute to economic development and cultural exchange by cooperating with each other on issues that can not be solved in one area. "
【Mutohiro Toyama Representative Director's comment】
"I think that it will be a regional era, I think that it will be the next standard in Japan, not something that is concentrated in Tokyo, but each region will disseminate features and attractiveness to earn and solve social problems themselves. Hokkaido and Okinawa have a lot of possibilities to become this model.Through this project we hope that various companies and people gather and create new ideas.Two regions join tags and mutual I am convinced that we can create a new model of region creation by connecting know-how and personal connections to the open. "